Archive for the ‘Marketing’ Category
Saturday Morning
June 11th, 2011 | 
Author: I set my alarm for 7:30 am to have time for coffee, breakfast and a shower. Darn thing did not go off so it was 8:15 am when I rose… eeek. Jumped in the shower, tried to make myself look presentable and went down to the event room.
I’m here!
When I first climbed about the Boeing 737, I didn’t have high hopes for the flight. I was the outside seat of 3, with the inner two taken by a young woman and two young children, roughly a year old and maybe 3 or 4 years old.
Getting ready for the Warrior Event
This weekend is the Warrior Networking Event in Raleigh, NC and I am so excited to be going! This will be the first live event I’ve been able to attend and I’m totally stoked to be meeting so many of my favorite Warriors face-to-face for the first time.
Marketing Principles – Back to Basics
Now that we’ve discussed the importance of marketing in my last post, What Does Marketing Mean to You? , let’s review some of basic, timeless marketing principles and pull back the curtains on this confusing and often misinterpreted subject. Read the rest of this entry »
Posted in Marketing | 
Tags: market research, marketing principles, marketing system, USP | 
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What Does Marketing Mean to You?
Marketing – What exactly is it? Is it sales? Or merely a fancy academic term for promotion? For all of the hype around marketing, there isn’t a clear definition as to what it truly stands for – an encapsulation of all the things done to get customers to learn, understand, and want your product/service.